Two-thirds of Latvian companies have a Website / Article

95.5% of large companies, 87.3% of medium-sized companies and 63.5% of small companies had their own websites.

For work, the Internet was used by 52.5% of all company employees, 8.1 percentage points more than in 2020.

In 2021, 57.7% of businesses were using social media. Compared to 2019, this indicator has increased by 16.8 percentage points. Most often, the opportunities offered by social media were used by large companies – 90.1%, in the group of medium-sized companies, they were used by 68.4%, but in the group of small companies – by 54.8%.

More and more companies (55.9%) are using social networks (Facebook, Linkedlin, Draugiem), while multimedia content sharing sites (Instagram, YouTube, Flickr) are used by 23.2%, blogs or microblogging sites (Twitter, WordPress) – by 11.4%, but least used social media are Wiki-based knowledge sharing tools (MediaWiki, Confluence, SharePoint), which are used by 5.7% enterprises.

One of the indicators characterizing the development of electronic commerce is the share of enterprises selling goods or services over the Internet or other computer networks. In 2020, compared to 2019, this indicator increased by 1.6 percentage points to 17.1%. The largest increase – of 2.6 percentage points – was recorded in the group of large companies and reached 43.1%. In the mid-size business group there was no change, but in the small business group internet sales of goods or services increased by 2 percentage points.

Of all businesses engaged in e-commerce, 58.6% said they had tried to scale up or start selling goods or services on the internet under the impact of Covid-19. The largest share of these enterprises belonged to the group of medium-sized enterprises – 64.1%. In the group of large companies, 58.6% indicated that they were trying to increase the volume of e-commerce, while the share of these companies in the group of small companies was 57.3%.

In 2021, paid cloud services were used by 28.6% of businesses and compared to 2020 this indicator increased by 7.3 percentage points. In the group of large enterprises, paid cloud services were used by 68.3% (growth of 21.4 percentage points), in the group of medium-sized enterprises – 43.4% (increase of 13.5 points percentage), but in the group of small enterprises – 24.7% (increase of 5.8 percentage points).

In 2021, only 3.7% of companies were using some of the artificial intelligence technologies, of which artificial intelligence technologies were used by 17.3% of large companies, in the group of medium-sized companies, this indicator included 6 , 8%, but in the group of small businesses – 2.8%. Of those who do not use artificial intelligence technologies, 6.4% have considered options for using them.

The survey included questions on the impact of Covid-19 on business activity. Data shows that in 20.6% of companies, the number of employees with remote access to the company’s unique messaging system increased in 2020. Of these companies, 37.3% reported that access had increased due to Covid-19. In 19.4% of companies, the number of employees with remote access to company ICT systems (excluding the company’s unique messaging system) increased, of which 43.5% responded that access had increased due to Covid-19. In turn, in 32.6% of companies there was an increase in the number of remote meetings held in the company, of which 92.5% responded that such an increase was due to Covid-19.

A survey on the use of ICT in businesses was carried out in early 2021 with co-financing from the European Union. The objective of the project is to acquire qualitative and internationally comparable statistical information on the use of ICT in business and the development of electronic commerce in Latvia.

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