Movement in Perth and Adelaide CBD is now around two-thirds of pre-pandemic averages while Sydney and Melbourne CBDs are on lockdown

Source: Roy Morgan’s collaboration with UberMedia which provides anonymous aggregated information using mobile location data. Note: Movement data for Capital CBDs excludes residents of the respective CBDs.

Special analysis of movement data in the Australian capital’s CBDs since the start of the COVID-19 pandemic shows movement in Perth’s CBD and Adelaide’s CBD is increasing to around two-thirds of their average of ahead of the pandemic in mid-August even as extended shutdowns cause movement to remain well below pre-pandemic levels in Sydney’s CBD and Melbourne’s CBD.

The 7-day average movement level in Adelaide CBD was 67% of pre-pandemic levels in mid-August, just ahead of Perth CBD at 64%. This is the highest level of movement in the two cities for almost three months since the end of May. The two cities experienced a short and abrupt lockdown during the winter months and both managed to quell their respective outbreaks of COVID-19.

In contrast, movement levels in Sydney’s CBD remain near record lows at just 14% of pre-pandemic levels – a slight increase since restrictions on the construction industry were eased somewhat in early August. .

Average movement levels in Melbourne’s CBD were also just 14% of pre-pandemic levels in mid-August, as the city entered its sixth lockdown in early August. Since then, Melbourne’s lockdown has been extended until September and this week the restrictions were tightened with the reintroduction of a curfew and a ban on the use of children’s play equipment.

Just behind the two leaders in third place is Hobart’s CBD with movement levels 55% of pre-pandemic averages as of mid-August. Movement in Brisbane’s CBD was at 45% of pre-pandemic averages in mid-August and rebounded quickly after the city’s fifth lockdown ended just over a week ago.

Average movement levels of CBD in the Australian capital over 7 days from March 1, 2020 to August 14, 2021:
The% movement is compared to the 7-day average in January-February 2020

Source: Roy Morgan’s collaboration with UberMedia which provides anonymous aggregated information using mobile location data. To note: The movement data for the capital’s CBD excludes residents of the respective CBDs.

The latest vaccination figures for the Ministry of Health posts more than 16 million doses of vaccination have so far been administered to 50% of the adult population. While herd immunity requires 80% of Australia’s 20.6 million adults to be fully immunized, we are just over 48% of the way to delivering the 33 million doses of immunization needed to reach that threshold.

Roy Morgan has partnered with leading technology innovator UberMedia to aggregate data from tens of thousands of mobile devices to assess the movements of Australians as we face restrictions imposed in response to the COVID-19 pandemic.

The interactive dashboard available tracks movement data for those visiting the capital’s CBD in 2020 and 2021, excluding CBD residents from each city. Motion data from several key locations across Australia is also available to view using the interactive dashboard.

Michele Levine, CEO of Roy Morgan, said more than 13 million Australians in New South Wales, Melbourne and ACT remain stranded this week as more than half the country faces continuing outbreaks of the highly contagious Delta strain of COVID-19:

“More than half of Australia’s population remains stranded in mid-August and current lockdowns will continue for at least two more weeks in September in Sydney, Melbourne and Canberra as new cases of COVID-19 continue to emerge.

“The Delta variant of COVID-19 is highly contagious and proves difficult to eliminate both in Greater Sydney (now in its eighth consecutive week of lockdown) and in Greater Melbourne (now in its third lockdown since the winter began to total more than six weeks in total).

“Movement levels in the two locked cities continue to be only a fraction of their pre-pandemic averages. As of mid-August, 7-day average movement levels in Sydney CBD and Melbourne CBD were only 14% of pre-pandemic levels.

“The good news is that movement levels in both Adelaide’s CBD and Brisbane’s CBD rebounded quickly after both cities experienced short weeklong shutdowns. The 7-day average level of movement in Adelaide’s CBD was 67% of pre-pandemic averages in mid-August, up more than 50% from a low of 15% at the end of July, and 45 % of pre-pandemic levels in Brisbane, down from just 23% a week earlier.

“Movement levels in Perth CBD and Hobart CBD have been relatively high above 50% of pre-pandemic levels so far in August at 64% in Perth CBD and 55%. in Hobart’s CBD. Hobart is now the only Australian capital not to experience a lockdown so far in 2021.

“The biggest determining factor when Australia can enter a ‘COVID-normal’ period is the rollout of vaccination. Closures in Sydney, Melbourne and Canberra are increasing incentives for residents to get vaccinated and this is reflected with a record 270,000 vaccine doses administered in the past 24 hours.

“As of mid-August, more than 16 million doses of vaccine have now been administered to 50% of Australia’s adult population. Reaching the threshold of 80% of Australia’s fully immunized adult population requires at least 33 million doses of vaccine.

“At a rate of one million doses of vaccine delivered per week, that vaccination threshold will be reached by mid-December, which means that we will likely be facing at least four months of zips and border closures. State as Christmas approaches.

Check out the latest Roy Morgan UberMedia movement data for the Australian capital’s CBDs, including the Melbourne CBD, Sydney CBD, Perth CBD, Adelaide CBD and Hobart CBD here.


Michèle Levine – direct: 03 9224 5215 | mobile phone: 0411 129 093 | [email protected]

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